SEO and GEO Agency for Counseling and Therapy Practices

Skyfield Digital helps counseling and therapy practices get found by clients searching for a therapist who fits their needs on Google and in AI answers. We build a search presence that brings the right clients to your intake form without depending on directories.

★★★★★ 5.0 from 20 verified Google reviews
  • GoogleGoogle
  • ChatGPTChatGPT
  • GeminiGemini
  • ClaudeClaude
  • PerplexityPerplexity

Get your free SEO & GEO audit

We respond within 48 hours.

    Next, you will pick a time for your free strategy call.

    No obligation. Your audit covers Google rankings, technical SEO and how AI engines answer for counseling and therapy practices like you.

    How clients find a therapist today

    Someone looking for a therapist usually starts in a vulnerable, specific place. They search therapist near me that takes Cigna, EMDR therapist for trauma, couples counseling in their town or online therapy for anxiety, then scan Psychology Today profiles, Google reviews and practice websites to find someone who feels like a fit. More of them now ask ChatGPT what kind of therapy helps with their situation and how to find a therapist, and the answer shapes what they search next.

    Your practice needs to rank for the specialties, modalities and insurance plans clients search, appear in the map pack for in-person care, and be described clearly in the AI answers clients read before choosing. Your website has to carry that credibility on its own, since directories send the same client to ten competitors at once.

    What your customers are typing

    • therapist near me that accepts Cigna
    • EMDR therapist for trauma
    • couples counseling in Meriden CT
    • online therapy for anxiety in Connecticut

    Every one of these is a search Skyfield can win for you on Google and inside AI answers.

    Where Counseling and Therapy Practices Lose Visibility

    The problems we see most often when we audit counseling and therapy practices.

    01

    Directories outrank practices

    Psychology Today, Zocdoc and BetterHelp hold most first-page spots for therapist searches, so practices have to win specialty and modality queries where directories are thin.

    02

    Specialty pages are missing

    Clients search by concern and modality, but most practice sites list a generic services paragraph. Without pages per specialty you miss the searches with intent.

    03

    Few reviews by design

    Ethical limits on soliciting client reviews mean practices cannot lean on review volume the way other local businesses do, so content and citations have to carry more weight.

    What We Do for Counseling and Therapy Practices

    SEO, GEO and website development from one team, built around how counseling and therapy practices actually win customers.

    SEO

    Rankings and leads from Google for the services and locations counseling and therapy practices compete on.

    • Specialty pages for every concern you treat
    • Modality pages for each therapy approach you offer
    • Insurance and self-pay pages by plan
    See our SEO approach

    GEO

    Generative engine optimization so ChatGPT, Gemini, Claude, Perplexity and Google AI Overviews recommend you.

    • Tracked prompts your customers ask
    • Schema and entity signals
    • Citations on sources AI engines trust
    See our GEO approach

    Website Development

    A therapy practice website has to feel safe and clear: who you help, how sessions work, what it costs, which insurance you take and a private way to request a consultation. Skyfield builds these sites SEO-ready with HIPAA-compliant forms, clinician profiles and specialty pages that get you cited in AI answers.

    • WordPress, Shopify, Wix, Drupal and custom
    • Redesigns that keep your rankings
    • Speed, schema and analytics from day one
    Website development for counseling and therapy practices

    SEO for Counseling and Therapy Practices

    We build specialty pages for anxiety, depression, trauma, grief, ADHD, couples and family work, and modality pages for CBT, EMDR, DBT, IFS and whatever approaches your clinicians use, plus pages for each insurance plan you accept and telehealth pages for the states you are licensed in. Local search matters for in-person clients, so we optimize your Google Business Profile, build town pages for your draw area and clean up citations across health directories. Clinician-authored articles on coping, relationships and therapy expectations earn links from schools, community organizations and mental health publishers. We also fix the slow builder templates and missing schema typical on practice sites.

    Every campaign runs on our Five Pillars of SEO framework and reports from your own Google Search Console and GA4 data, so the numbers you see are the numbers Google sees.

    Get a Free SEO Audit

    What SEO for counseling and therapy practices includes

    • Specialty pages for every concern you treat
    • Modality pages for each therapy approach you offer
    • Insurance and self-pay pages by plan
    • Telehealth pages for each state you are licensed in
    • Google Business Profile optimization with practice details
    • Clinician articles that earn community and publisher links

    GEO for Counseling and Therapy Practices

    When someone asks Claude what kind of therapist helps with panic attacks or which practices near them offer EMDR, the answer draws from mental health publishers, Psychology Today, Google Business Profile listings and practice sites that explain approaches in plain language. We make your practice citable: Psychologist, MedicalBusiness and Person schema for each clinician with specialties and credentials, specialty pages that answer the client's question in the first sentences, consistent practice details across every directory, and articles written the way AI assistants summarize them. Every plan tracks the prompts your clients ask and reports when your practice is named.

    • See how ChatGPT, Gemini, Claude and Perplexity answer for your business today
    • Track the prompts your customers actually ask, month over month
    • Fix the citations and the sentiment on the same foundation as your SEO
    Check My AI Visibility
    Prompts we track for counseling and therapy practicesMonthly
    • How do I find a trauma therapist near me?
    • Best couples counselors in Connecticut that take insurance
    • What is the difference between CBT and EMDR?
    • Therapists in Hartford offering online sessions for anxiety
    • GoogleGoogle
    • ChatGPTChatGPT
    • GeminiGemini
    • ClaudeClaude
    • PerplexityPerplexity

    Citations, mentions and sentiment for each prompt are reported alongside your rankings every month.

    How We Work With Counseling and Therapy Practices

    Three steps from first audit to compounding results.

    Step 1

    Audit and Strategy

    A free SEO and GEO audit, then a plan built around how counseling and therapy practices get found and what a new customer is worth to you.

    • Technical and content audit
    • AI visibility baseline
    • Keyword and prompt map
    Step 2

    Build the Foundation

    Technical fixes, site structure, schema, content and links. Every task is visible on your weekly Monday.com board as it ships.

    • On-page and technical fixes
    • Content and link building
    • Schema and entity signals
    Step 3

    Compound and Report

    Rankings, organic leads, AI citations and brand sentiment tracked every month, with results that build year over year.

    • Monthly SEO and GEO report
    • Tracked AI prompts
    • Ongoing optimization

    Results You Can Verify

    Every number we report comes from Google Search Console, GA4 and your own tracked AI prompts.

    5.0Google rating from 20 verified reviews
    50+Brands ranked on page one of Google
    95%Client retention rate
    100%US-based in-house team

    What Skyfield Digital Clients Say

    Rated 5.0 on Google from 20 verified reviews.

    ★★★★★
    I have had the privilege of working closely with Skyfield Digital through my role, engaging with their team on a near-daily basis across a wide range of initiatives. Their support spans everything from consistent day-to-day assistance and detailed monthly reporting to large-scale campaign execution. This has included email communications, video creation and editing, publishing, web content development, and the buildout of our company app—each handled with excellence and precision. Throughout my experience with multiple members of their team, I have encountered nothing short of professionalism, clarity, and confidence. Their communication is consistently thoughtful and proactive. When I’ve needed additional clarity, they have taken the time to explain processes thoroughly—always in a way that is respectful, encouraging, and empowering. What sets Skyfield Digital apart is their transparency and foresight. They clearly articulate their capabilities, and when challenges arise, they communicate proactively—offering solutions while setting clear expectations. Without hesitation, I highly recommend Skyfield Digital for application development, web design, and comprehensive digital strategy, reporting, and support. Their team is exceptional, and their partnership has been invaluable.Read the full review on Google
    Sonya Polino
    ★★★★★
    We’ve worked with Skyfield Digital for over a year, and they’ve become a genuinely invaluable partner to our business. Their team operates with exceptional efficiency, professionalism, and a genuine openness to feedback, consistently integrating themselves as an extension of our internal team rather than a traditional agency. What distinguishes Skyfield Digital is their collaborative and transparent approach. They don’t simply deliver outcomes; they actively educate and upskill our team, strengthening our internal understanding of SEO strategy and enabling more informed, strategic decision-making across our broader marketing efforts. During a full brand evolution and new website launch, Skyfield Digital proved to be an outstanding partner, yet again. They worked seamlessly with third-party brand and web designers, of our choosing, conducting comprehensive audits and extensive backend work to ensure the website was technically robust, fully searchable, and performance-driven — allowing the design team to focus on delivering a visually exceptional result. Their ability to collaborate across teams made a complex process feel smooth and well managed. Most importantly, the impact has been measurable. Last year, we achieved 30% business growth as a direct result of integrating Skyfield’s SEO strategy into a more holistic marketing approach. Skyfield delivers measurable results while building sustainable, long-term value. We would confidently recommend them as a trusted digital growth partner.Read the full review on Google
    Monica Mazur
    ★★★★★
    We have been working with Caleb and the team at Skyfield Digital for over a year now. Very impressed with our changes in SEO ranking. They also did a fantastic job helping us with a blog for our shopify store and putting together some buying guides -- both have enriched our SEO content. Interested in hearing how they can help us with AI searches this year and how we can continue to increase our domain authority.Read the full review on Google
    Tom McIntyre
    ★★★★★
    The whole team at Skyfield is incredibly knowledgeable and they have helped us be more proactive in adapting to GEO as people have started to shift their search queries to ChatGPT and other LLMs. Skyfield goes above and beyond to make sure our SEO goals are met.Read the full review on Google
    Melanie Johnson
    ★★★★★
    We've been working with Skyfield Digital as our SEO partner and couldn’t be more impressed with the experience so far. They handle a high volume of work with incredible efficiency and offer it all at a very reasonable price — a rare combination in this industry. Although it's still early in our SEO journey together, we’ve already started seeing positive indicators and early wins thanks to their efforts. From the start, their team has been responsive, professional, and highly knowledgeable, delivering consistently on timelines and expectations. Skyfield Digital has proven to be a valuable partner, and we’re excited to see how their long-term strategy continues to support our growth. If you're looking for a team that delivers great value without compromising on quality, look no further!Read the full review on Google
    Kari Montoya

    Read All Reviews on Google

    Case Studies

    Real results across industries and countries. Every figure is sourced from Search Console, GA4 and tracked AI prompts.

    SEO + GEO Plans

    SEO & GEO Pricing for Counseling and Therapy Practices

    Skyfield Digital's SEO and GEO plans start at $1,500 per month and go up to $10,000 per month on the Scale plan. Every plan includes SEO and GEO content, backlinks, and AI prompt tracking across ChatGPT, Gemini, Perplexity, Claude, Copilot and Google AI Overviews.

    Launch
    Start ranking on Google and showing up in AI answers.
    $1,500
    / month
    Monthly Output
    • SEO + GEO ContentAbout 7 articles14,000 words
    • SEO + GEO Backlinks2 / mo
    • AI Prompts Tracked10
    • Pages Optimized4 / mo
    • Strategic Internal Links15 / mo
    • Keywords Tracked50
    • Competitors Monitored3
    • Google Business Profile Optimization
    • llms.txt Setup
    • AI Visibility Baseline Report
    Get Started
    Authority
    Own your category on Google and in AI recommendations.
    $3,500
    / month
    Monthly Output
    • SEO + GEO ContentAbout 17 articles35,000 words
    • SEO + GEO Backlinks8 / mo
    • AI Prompts Tracked50
    • Pages Optimized8 / mo
    • Strategic Internal Links25 / mo
    • Keywords Tracked300
    • Competitors Monitored8
    • Everything in Growth, plus
    • 4 Content Refreshes / mo
    • Unlinked Brand Mention Reclamation
    • Quarterly AI Share of Voice Report
    Get Started
    Scale
    Enterprise output that grows with your budget.
    $5,000
    / month
    Slide to scale Level 1 of 6
    $5k$10k
    Monthly Output
    • SEO + GEO ContentAbout 26 articles52,000 words
    • SEO + GEO Backlinks13 / mo
    • AI Prompts Tracked100
    • Pages Optimized10 / mo
    • Strategic Internal Links30 / mo
    • Keywords Tracked500+
    • Competitors Monitored10
    • Everything in Authority, plus
    • 6 Content Refreshes / mo
    • Multi-Location & Multi-Market Support
    • Priority Turnaround
    Get Started
    Need more than $10,000 / month? Let's build a custom plan

    Ready to Become the Answer for Counseling and Therapy Practices?

    One free audit covers your technical SEO, rankings, local presence and how ChatGPT, Gemini and Perplexity currently answer for your business.

    SEO and GEO Questions From Counseling and Therapy Practices

    SEO and GEO come together in one plan starting at $1,500 per month, with Growth at $2,500, Authority at $3,500 and Scale from $5,000 to $10,000. Solo and small group practices usually start at Launch or Growth, and larger group practices with multiple locations typically need Authority. Every plan includes content, backlinks and tracked AI prompts.

    Specialty and insurance queries in your area usually start ranking within three to five months once the pages and Google Business Profile are in place. Broader terms with heavy directory competition take longer. We report weekly so you can see which pages are bringing consultation requests.

    Each state you are licensed in gets its own telehealth page targeting online therapy queries in that state, while your physical office targets local in-person searches. We keep the two separate so they do not compete and each ranks in its own market.

    Prospective clients ask AI assistants what kind of therapy fits their situation and how to find someone qualified before they search. If those answers point to directories and never mention practices like yours, you lose the client before they see your site. GEO makes your specialties and clinicians clear to those engines.

    We never ask you to solicit reviews from clients in ways that conflict with your ethics code. Instead we strengthen citations, clinician credentials, professional listings and content so your practice ranks without depending on review volume, and we help you respond to any reviews without acknowledging anyone as a client.

    We track rankings and clicks in Google Search Console, consultation requests and calls in GA4, Google Business Profile actions, and mentions of your practice across the AI prompts we monitor. Everything shows on a weekly Monday.com board your practice manager can check anytime.