Skyfield Digital helps real estate agencies get found by buyers and sellers who search Google for homes and agents in a town and who now ask AI assistants which brokerage to work with. We build the search presence that earns listings and buyer leads without paying portals for every click.
Google
ChatGPT
Gemini
Claude
PerplexityWe respond within 48 hours.
No obligation. Your audit covers Google rankings, technical SEO and how AI engines answer for real estate agencies like you.
A seller searches for the best real estate agent in their town, what their home is worth and how much commission costs, then reads agent reviews and looks at recent sales. A buyer searches for homes for sale in a town or school district, browses Zillow and Realtor.com, and lands on an agency site only if it appears for that neighborhood. Both now ask ChatGPT or Gemini which agencies know a town, what homes are selling for and who has the best reviews, and the assistant names brokerages and agents.
Your agency has to rank for the towns and neighborhoods you farm, show up for seller intent queries about value and process, and be named in those AI answers. Portals will always own the listing search, but an agency with deep neighborhood content, strong agent profiles, consistent Google Business Profiles and reviews across Zillow and Google becomes the local authority those engines cite. MLS feed pages alone do none of that.
What your customers are typing
Every one of these is a search Skyfield can win for you on Google and inside AI answers.
The problems we see most often when we audit real estate agencies.
Zillow, Realtor.com and Redfin rank first for nearly every homes for sale query, so agency sites cannot win on listings alone.
Thousands of duplicate MLS feed pages get indexed with no unique content, which dilutes the site and gives Google nothing to prefer over the portals.
Individual agent pages on Zillow and personal sites compete with the agency's own site, splitting reviews and entity signals across many profiles.
SEO, GEO and website development from one team, built around how real estate agencies actually win customers.
Rankings and leads from Google for the services and locations real estate agencies compete on.
Generative engine optimization so ChatGPT, Gemini, Claude, Perplexity and Google AI Overviews recommend you.
A real estate agency website has to search listings smoothly, present neighborhoods and agents credibly, capture buyer and seller leads with home value and search alert tools, and meet fair housing and MLS display rules. Skyfield builds brokerage sites with IDX integration that convert and are SEO-ready from launch.
Real estate SEO is hyperlocal and built on neighborhood authority. We create a page for every town and neighborhood you serve with market data, schools, commute and lifestyle content that portals do not publish, plus seller guides on pricing, commission and preparation that capture listing intent. Agent profiles get structured for search with reviews and sales history. We fix the IDX indexing problems that bloat brokerage sites, and earn links from local news, community organizations, relocation resources and the businesses in the towns you farm.
Every campaign runs on our Five Pillars of SEO framework and reports from your own Google Search Console and GA4 data, so the numbers you see are the numbers Google sees.
Get a Free SEO AuditWhen a seller asks an AI assistant which real estate agencies know their town best or what homes there are selling for, the engine builds its answer from Google Business Profile data, Zillow and Realtor.com agent profiles, local news and brokerage sites that publish neighborhood facts and market commentary plainly. We give your agency that footprint: RealEstateAgent and Organization schema for the brokerage and each agent, consistent entity signals across portals and directories, answer-first pages on selling and buying questions, and citations in the local sources those engines trust.
GoogleChatGPTGeminiClaudePerplexityCitations, mentions and sentiment for each prompt are reported alongside your rankings every month.
Three steps from first audit to compounding results.
A free SEO and GEO audit, then a plan built around how real estate agencies get found and what a new customer is worth to you.
Technical fixes, site structure, schema, content and links. Every task is visible on your weekly Monday.com board as it ships.
Rankings, organic leads, AI citations and brand sentiment tracked every month, with results that build year over year.
Every number we report comes from Google Search Console, GA4 and your own tracked AI prompts.
Real results across industries and countries. Every figure is sourced from Search Console, GA4 and tracked AI prompts.
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View moreSkyfield Digital's SEO and GEO plans start at $1,500 per month and go up to $10,000 per month on the Scale plan. Every plan includes SEO and GEO content, backlinks, and AI prompt tracking across ChatGPT, Gemini, Perplexity, Claude, Copilot and Google AI Overviews.
More businesses we work with in professional services.
One free audit covers your technical SEO, rankings, local presence and how ChatGPT, Gemini and Perplexity currently answer for your business.
Plans start at $1,500 per month and run up to $10,000 for brokerages with many offices and agents. Every plan includes SEO and GEO content, backlinks and tracked AI prompts. A single office typically fits Growth.
Google Business Profile and seller guide improvements usually move within two to three months. Town and neighborhood page rankings in a competitive market take four to eight months to build.
Specific towns and neighborhoods first, especially the ones your agents actually farm. Each gets deep content and its own reviews. County or regional pages come after, as a layer on top of the town pages.
Sellers now ask assistants which agencies to interview and buyers ask about towns. If your site publishes neighborhood facts, market commentary and structured agent data, your agency gets cited. Feed-only sites get skipped.
Every page we write avoids language that steers by protected class, follows your MLS attribution and display requirements, and keeps neighborhood content factual. Your broker reviews everything before it publishes.
Your weekly Monday.com board tracks Google Search Console rankings by town and query type, GA4 home value requests, contact forms and saved searches, and which AI prompts now mention your agency.
Vantage AI Visibility Tool
