Skyfield Digital helps criminal defense firms appear when someone needs a lawyer right now, in Google's local results and in the answers ChatGPT and Gemini give. We turn urgent searches into calls.
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No obligation. Your audit covers Google rankings, technical SEO and how AI engines answer for criminal defense law firms like you.
People searching for a criminal defense lawyer are under pressure. An arrest happened last night, a court date is days away or a family member needs help. They search on a phone for the charge and the city, call the first few firms that look credible and often hire the first one that answers. Many now ask an AI assistant what the charge means and who to call.
The firms that win those calls have a page for each charge in each court they practice in, reviews that speak to outcomes and communication, and a Google Business Profile that is complete and active. A firm with one practice areas page and a few old reviews is skipped, however strong its record.
What your customers are typing
Every one of these is a search Skyfield can win for you on Google and inside AI answers.
The problems we see most often when we audit criminal defense law firms.
Prospects call within minutes of searching. Visibility in the map results and a fast response decide who is hired.
Paid ads for defense terms are among the most expensive in legal, which makes organic visibility valuable.
State bar rules govern claims, testimonials and results. Content has to follow them.
SEO, GEO and website development from one team, built around how criminal defense law firms actually win customers.
Rankings and leads from Google for the services and locations criminal defense law firms compete on.
Generative engine optimization so ChatGPT, Gemini, Claude, Perplexity and Google AI Overviews recommend you.
A criminal defense website has to work for someone who is stressed and on a phone. It needs a phone number that is always visible, pages that load instantly, clear information for each charge and a way to reach the firm at any hour. Skyfield builds these sites SEO-ready, with charge and location structure from launch.
Criminal defense SEO is local and specific. We build a page for each charge the firm handles, such as DUI, drug offenses, assault, theft and federal charges, explaining the process, the potential penalties and how the firm approaches the defense in that jurisdiction. Location pages cover each county and court. Attorney pages state experience, bar admissions and notable recognition. We optimize the Google Business Profile, set up a review process that follows bar rules and publish answers to the questions people type in the hours after an arrest.
Every campaign runs on our Five Pillars of SEO framework and reports from your own Google Search Console and GA4 data, so the numbers you see are the numbers Google sees.
Get a Free SEO AuditSomeone who asks an AI assistant what to do after an arrest gets an explanation first and, often, a few firm names after it. Those names come from Google reviews, legal directories such as Avvo and Justia, bar listings, local news and firm websites. We add LegalService and Attorney schema, write answer-first pages on charges and procedure, keep firm details consistent across every directory and track the prompts people use in your market so you can see when the firm is named.
GoogleChatGPTGeminiClaudePerplexityCitations, mentions and sentiment for each prompt are reported alongside your rankings every month.
Three steps from first audit to compounding results.
A free SEO and GEO audit, then a plan built around how criminal defense law firms get found and what a new customer is worth to you.
Technical fixes, site structure, schema, content and links. Every task is visible on your weekly Monday.com board as it ships.
Rankings, organic leads, AI citations and brand sentiment tracked every month, with results that build year over year.
Every number we report comes from Google Search Console, GA4 and your own tracked AI prompts.
Rated 5.0 on Google from 20 verified reviews.
I have had the privilege of working closely with Skyfield Digital through my role, engaging with their team on a near-daily basis across a wide range of initiatives. Their support spans everything from consistent day-to-day assistance and detailed monthly reporting to large-scale campaign execution. This has included email communications, video creation and editing, publishing, web content development, and the buildout of our company app—each handled with excellence and precision. Throughout my experience with multiple members of their team, I have encountered nothing short of professionalism, clarity, and confidence. Their communication is consistently thoughtful and proactive. When I’ve needed additional clarity, they have taken the time to explain processes thoroughly—always in a way that is respectful, encouraging, and empowering. What sets Skyfield Digital apart is their transparency and foresight. They clearly articulate their capabilities, and when challenges arise, they communicate proactively—offering solutions while setting clear expectations. Without hesitation, I highly recommend Skyfield Digital for application development, web design, and comprehensive digital strategy, reporting, and support. Their team is exceptional, and their partnership has been invaluable.Read the full review on Google
We've worked with Skyfield Digital for a couple months, and they've been a genuinely strong partner. They took the time to understand our business before touching anything, and the results have followed. Communication is the part I appreciate most: clear monthly reporting, no jargon, and straight answers when I ask why something is or isn't working. Easy recommendation.Read the full review on Google
We’ve worked with Skyfield Digital for over a year, and they’ve become a genuinely invaluable partner to our business. Their team operates with exceptional efficiency, professionalism, and a genuine openness to feedback, consistently integrating themselves as an extension of our internal team rather than a traditional agency. What distinguishes Skyfield Digital is their collaborative and transparent approach. They don’t simply deliver outcomes; they actively educate and upskill our team, strengthening our internal understanding of SEO strategy and enabling more informed, strategic decision-making across our broader marketing efforts. During a full brand evolution and new website launch, Skyfield Digital proved to be an outstanding partner, yet again. They worked seamlessly with third-party brand and web designers, of our choosing, conducting comprehensive audits and extensive backend work to ensure the website was technically robust, fully searchable, and performance-driven — allowing the design team to focus on delivering a visually exceptional result. Their ability to collaborate across teams made a complex process feel smooth and well managed. Most importantly, the impact has been measurable. Last year, we achieved 30% business growth as a direct result of integrating Skyfield’s SEO strategy into a more holistic marketing approach. Skyfield delivers measurable results while building sustainable, long-term value. We would confidently recommend them as a trusted digital growth partner.Read the full review on Google
We have been working with Caleb and the team at Skyfield Digital for over a year now. Very impressed with our changes in SEO ranking. They also did a fantastic job helping us with a blog for our shopify store and putting together some buying guides -- both have enriched our SEO content. Interested in hearing how they can help us with AI searches this year and how we can continue to increase our domain authority.Read the full review on Google
We've been working with Skyfield Digital as our SEO partner and couldn’t be more impressed with the experience so far. They handle a high volume of work with incredible efficiency and offer it all at a very reasonable price — a rare combination in this industry. Although it's still early in our SEO journey together, we’ve already started seeing positive indicators and early wins thanks to their efforts. From the start, their team has been responsive, professional, and highly knowledgeable, delivering consistently on timelines and expectations. Skyfield Digital has proven to be a valuable partner, and we’re excited to see how their long-term strategy continues to support our growth. If you're looking for a team that delivers great value without compromising on quality, look no further!Read the full review on Google
Real results across industries and countries. Every figure is sourced from Search Console, GA4 and tracked AI prompts.
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View moreSkyfield Digital's SEO and GEO plans start at $1,500 per month and go up to $10,000 per month on the Scale plan. Every plan includes SEO and GEO content, backlinks, and AI prompt tracking across ChatGPT, Gemini, Perplexity, Claude, Copilot and Google AI Overviews.
More businesses we work with in professional services.
One free audit covers your technical SEO, rankings, local presence and how ChatGPT, Gemini and Perplexity currently answer for your business.
Plans start at $1,500 per month and include SEO and GEO together. Solo and small firms in a single market often start on Launch or Growth, and firms covering several counties usually need a larger scope.
Google Business Profile and review work can lift local visibility in the first two months. Charge and location pages usually take three to six months to rank.
Yes. We write within the rules for your state, avoid prohibited claims and guarantees and have you approve content before it is published.
That is your decision. Many firms run both. Organic visibility lowers the average cost of a lead over time because clicks are not paid for individually.
People ask assistants what a charge means and who to call. The reply names a few firms. If yours is missing because listings conflict or pages are thin, that caller never reaches you.
We track calls, form leads and consultations from GA4 and Search Console, rankings for priority terms and a fixed set of AI prompts that show when your brand is named. Everything is visible on a live dashboard with a monthly report.
Vantage AI Visibility Tool
