Skyfield Digital helps law firms get found by people who need an attorney right now on Google and in AI answers. We build the search presence that puts your practice areas in front of clients at the moment they decide to call.
Google
ChatGPT
Gemini
Claude
PerplexityWe respond within 48 hours.
No obligation. Your audit covers Google rankings, technical SEO and how AI engines answer for law firms like you.
Someone facing a divorce, a DUI charge, a car accident or a contested will searches with urgency and specificity. They type personal injury lawyer near me, how much does a divorce lawyer cost, DUI attorney in their county or estate planning attorney for a trust, then compare the map pack, Avvo profiles, reviews and firm websites before calling one or two. Increasingly they first ask ChatGPT whether they have a case, what a lawyer will cost and what kind of attorney they need, and that answer frames every search after it.
Your firm has to rank for the practice areas and counties you serve, hold a spot in the map pack, and be described accurately in the AI answers clients read before they search. Your site has to establish credibility in seconds, because the client is calling the first firm that looks capable and available.
What your customers are typing
Every one of these is a search Skyfield can win for you on Google and inside AI answers.
The problems we see most often when we audit law firms.
Legal terms have the most aggressive competition in local search, with firms spending heavily on content and links for every practice area and county.
Avvo, FindLaw, Justia and Super Lawyers occupy multiple first-page spots, so the firm site has to be strong enough to compete alongside them.
State bar rules restrict how results, specializations and testimonials can be described, so content has to be persuasive within those limits.
SEO, GEO and website development from one team, built around how law firms actually win customers.
Rankings and leads from Google for the services and locations law firms compete on.
Generative engine optimization so ChatGPT, Gemini, Claude, Perplexity and Google AI Overviews recommend you.
A law firm website has to establish authority instantly with attorney credentials, practice area depth and results presented within bar rules, then make calling or requesting a consultation effortless from a phone. Skyfield builds these sites SEO-ready with intake forms, click-to-call, attorney schema and the page structure that gets firms cited in AI answers.
We build practice area pages for every matter type you handle, sub-pages for specific case types like truck accidents, high-asset divorce or federal drug charges, attorney profile pages with credentials and bar admissions, and county and city pages for the courts and communities you serve. Local search drives most legal intake, so we optimize your Google Business Profile for each office, manage citations across legal directories and build a compliant review flow. Legal guides that explain what happens after an arrest, how a personal injury claim works or what probate requires earn links from local news, community organizations and legal publishers. We also fix the bloated, slow sites and duplicate practice area pages common in legal marketing.
Every campaign runs on our Five Pillars of SEO framework and reports from your own Google Search Console and GA4 data, so the numbers you see are the numbers Google sees.
Get a Free SEO AuditWhen someone asks Claude whether they need a lawyer after a minor accident or which family law attorneys serve their county, the answer draws from legal publishers, state bar sites, Avvo and Justia, Google Business Profile data and firm sites that explain the law and the process clearly. We make your firm citable: LegalService, Attorney and LocalBusiness schema with practice areas, jurisdictions and admissions, practice pages that answer the client's question in the first two sentences, consistent firm details across every legal directory, and guides written the way AI assistants summarize them. Every plan tracks the prompts your clients ask and reports when your firm is named.
GoogleChatGPTGeminiClaudePerplexityCitations, mentions and sentiment for each prompt are reported alongside your rankings every month.
Three steps from first audit to compounding results.
A free SEO and GEO audit, then a plan built around how law firms get found and what a new customer is worth to you.
Technical fixes, site structure, schema, content and links. Every task is visible on your weekly Monday.com board as it ships.
Rankings, organic leads, AI citations and brand sentiment tracked every month, with results that build year over year.
Every number we report comes from Google Search Console, GA4 and your own tracked AI prompts.
Real results across industries and countries. Every figure is sourced from Search Console, GA4 and tracked AI prompts.
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View moreSkyfield Digital's SEO and GEO plans start at $1,500 per month and go up to $10,000 per month on the Scale plan. Every plan includes SEO and GEO content, backlinks, and AI prompt tracking across ChatGPT, Gemini, Perplexity, Claude, Copilot and Google AI Overviews.
More businesses we work with in professional services.
One free audit covers your technical SEO, rankings, local presence and how ChatGPT, Gemini and Perplexity currently answer for your business.
SEO and GEO come together in one plan starting at $1,500 per month, with Growth at $2,500, Authority at $3,500 and Scale from $5,000 to $10,000. Because legal search is highly competitive, most firms with more than one practice area start at Authority, and personal injury firms in major metros typically need Scale. Every plan includes content, backlinks and tracked AI prompts.
Case type sub-pages and county pages usually start ranking within three to five months. Head terms like personal injury lawyer in a major city take a year or more against firms that have invested for a decade. We focus first on the queries where you can win intake soonest and report weekly.
Each office gets its own Google Business Profile, its own location page and its own county content covering the courts and communities it serves. We structure the site so the offices reinforce the firm rather than compete with each other.
Potential clients ask AI assistants whether they have a case, what it will cost and which firms handle it before they search Google or call anyone. If the answer names other firms or only directories, you never get the call. GEO makes your practice areas, attorneys and jurisdictions clear to those engines.
We build a review request into your case closing process that complies with your state's rules on solicitation, and we help you respond to reviews without discussing any client matter. All content is written within bar advertising rules on results, specialization claims and testimonials, and we send it through your compliance review before it publishes.
We track rankings and clicks in Google Search Console, calls, consultation requests and chat leads in GA4, Google Business Profile calls and directions, and mentions of your firm across the AI prompts we monitor. All of it shows on a weekly Monday.com board your managing partner or marketing director can check anytime.
Vantage AI Visibility Tool
