Day: February 23, 2026

What Is an SEO Agency and How Does It Work

Two computer monitors displaying lines of code in a dark workspace, with a design program open on one screen.

If you have ever wondered what an SEO agency is and how it can help your business grow, you are not alone. Many companies know they need better visibility online, but they are unsure how to achieve it. An SEO agency specializes in improving a website’s performance in search engine results so that businesses can […]

Is GEO needed if I have SEO to Stay Competitive

A laptop displaying “SEO Search Engine Optimization” on screen, surrounded by sticky notes with terms like content, backlinks, ranking, traffic, and site architecture on a desk with office supplies.

By Caleb Hester, Founder, Skyfield Digital Last updated: April 30, 2026 9 min read Quick Answer TL;DR Yes, you need GEO if you have SEO. SEO gets your site ranked on a results page. GEO gets your brand cited inside AI answers from ChatGPT, Perplexity, Gemini, and Google AI Overviews. According to Gartner, traditional search […]