Skyfield Digital helps nonprofits rank on Google for the causes, programs and services people search for and get cited when donors and clients ask ChatGPT or Gemini where to give or get help. We build search and AI visibility that grows donations, volunteers and program reach.
Google
ChatGPT
Gemini
Claude
PerplexityWe respond within 48 hours.
No obligation. Your audit covers Google rankings, technical SEO and how AI engines answer for nonprofits like you.
Donors search for causes and outcomes, things like "food bank donations near me" or "best charities for ocean cleanup", then check Charity Navigator, GuideStar and the organization's own financials before giving. People who need services search "free legal aid for tenants [city]" or "after school programs for teens" and need a clear answer fast. Both groups now ask ChatGPT or Gemini which organizations to support or contact, and those answers draw on Charity Navigator, Candid, GreatNonprofits, local news and program pages that describe who is served and how.
For a nonprofit that means program pages have to be specific and findable, financial transparency has to be visible, and the ratings and directory profiles have to match the site. Skyfield aligns those pieces so a donor comparing charities, a client looking for help and an assistant building a list all arrive at your organization.
What your customers are typing
Every one of these is a search Skyfield can win for you on Google and inside AI answers.
The problems we see most often when we audit nonprofits.
Sites lead with mission language while the searchable services, locations and eligibility details sit three clicks deep.
Giving pages often carry generic titles and no content, so donors searching for the cause plus the city never find them.
Outdated Candid, Charity Navigator and Google profiles weaken trust with both donors and the AI assistants that read them.
SEO, GEO and website development from one team, built around how nonprofits actually win customers.
Rankings and leads from Google for the services and locations nonprofits compete on.
Generative engine optimization so ChatGPT, Gemini, Claude, Perplexity and Google AI Overviews recommend you.
A nonprofit website has to explain programs clearly, take donations in seconds, recruit volunteers, show financial transparency and meet accessibility standards. Skyfield builds nonprofit sites SEO-ready with structured program pages, fast giving flows and content search engines and AI assistants can cite.
Skyfield builds a page for each program, service and location with eligibility, hours and how to get help, plus cause and campaign pages that donors search for. Local service nonprofits get town and county pages and a strong Google Business Profile, while national advocacy and research organizations target issue and policy terms. We fix slow donation flows, duplicate event pages and thin annual report PDFs. Research, impact data, community resource guides and explainers earn links from news outlets, universities, government sites and partner organizations, which is where nonprofit authority comes from.
Every campaign runs on our Five Pillars of SEO framework and reports from your own Google Search Console and GA4 data, so the numbers you see are the numbers Google sees.
Get a Free SEO AuditAsk an assistant which charities to support for a cause or where to find help with a need and it answers from Charity Navigator, Candid, GreatNonprofits, 211 directories, local news coverage, government referral lists and program pages that state who is served, where and how. Skyfield makes sure your organization is described consistently across those sources, adds NGO, LocalBusiness and Event schema with programs and service areas, and writes answer-first pages about impact, eligibility and giving options that assistants can quote. Tracked prompts show which questions bring up your organization.
GoogleChatGPTGeminiClaudePerplexityCitations, mentions and sentiment for each prompt are reported alongside your rankings every month.
Three steps from first audit to compounding results.
A free SEO and GEO audit, then a plan built around how nonprofits get found and what a new customer is worth to you.
Technical fixes, site structure, schema, content and links. Every task is visible on your weekly Monday.com board as it ships.
Rankings, organic leads, AI citations and brand sentiment tracked every month, with results that build year over year.
Every number we report comes from Google Search Console, GA4 and your own tracked AI prompts.
Real results across industries and countries. Every figure is sourced from Search Console, GA4 and tracked AI prompts.
Certis Government Services needed a site that reads like a capabilities statement. Skyfield Digital designed and built a WordPress site with three service line pages, an 18-project past performance library, a philanthropy page and...
View moreA Kensington medical aesthetics clinic built a search presence from almost nothing. Monthly organic clicks up 169%, impressions up 340%, ranking keywords from 13 to 84, average Google position from 43 to 25, and...
View moreSkyfield Digital's SEO and GEO plans start at $1,500 per month and go up to $10,000 per month on the Scale plan. Every plan includes SEO and GEO content, backlinks, and AI prompt tracking across ChatGPT, Gemini, Perplexity, Claude, Copilot and Google AI Overviews.
More businesses we work with in nonprofit and education.
One free audit covers your technical SEO, rankings, local presence and how ChatGPT, Gemini and Perplexity currently answer for your business.
Combined SEO and GEO plans start at $1,500 per month, with Growth at $2,500, Authority at $3,500 and Scale from $5,000 to $10,000. Most community nonprofits fit Launch or Growth. Every plan includes content, backlinks and tracked AI prompts.
Program page and Google Business Profile improvements often show within two months. Cause and donation page rankings typically build over three to six months, with year-end giving season showing the clearest lift when work starts by late summer.
Mostly no. A local service nonprofit needs Maps visibility, town and county pages and strong referral listings. National terms only matter for organizations that raise funds or run programs across regions.
Donors ask assistants which charities are trustworthy for a cause, and people in need ask where to get help. If the answer lists other organizations from rating sites and skips yours, you lose both. GEO ensures the sources those assistants read describe your programs and impact accurately.
We keep Candid, Charity Navigator, GreatNonprofits and Google profiles current with financials, leadership and programs, and build a transparency page on the site with Form 990s and annual reports. Those signals strengthen donor trust and AI citations.
We track rankings and clicks in Google Search Console, donations, volunteer signups and program inquiries in GA4, Google Business Profile actions, and mentions in tracked AI prompts. Reporting lands weekly on a Monday.com board your team and board can review.
Vantage AI Visibility Tool
